Jared Siegel talks about antifragility, resilience, and growth during adversity in this week’s solo episode of Success That Lasts, "The Necessity of Antifragility."

Tune in here, at delapcpa.com/podcast, or wherever you listen to podcasts:

Here are a few highlights from the episode:

• Antifragility goes beyond resilience and robustness; the resilient resists shock and stays the same, but the antifragile grows stronger when faced with adversity. Jared likens antifragility to muscles which get stronger with strain, trees whose roots grow deeper in strong wind, and the renewal and restoration of the earth after forest fires.
• The pandemic has brought with it new opportunities for companies in the manufacturing and technology industries to recapture previously lost market share and use existing technology to meet a current need.
• VUCA is an acronym for volatility, uncertainty, complexity and ambiguity, which describes constant, unpredictable change. It was first used in 1987 based on the leadership theories of Warren Bennis and Burt Nanus, and was later utilized by the U.S. Army to train and discover more resilient leaders post-Cold War. A major theme of VUCA sees the failure to learn from failure as catastrophic, and not failure itself.
• Companies are monetizing your attention, Jared warns. Technology companies regularly hire cognitive scientists to engineer a user experience that appropriates your attention on conscious and subconscious levels. Additionally, a common tactic used is the amygdala hijack, in which content is created to specifically trigger a highly emotional, somewhat primal response.
• As the "attention economy" thrives, it distracts you from things that really matter. It directs your focus on things out of your control, but if you focus on the part of your life where you have control, you will be happier and more effective.
• Life is short for those who forget the past, neglect the present, and fear the future.

Resources

Recession Checklist - Ideas to Prompt a Planning Tactic

A summer reading list of business nonfiction as recommended by Jared Siegel:

1.     The Ride of a Lifetime by Bob Iger
2.     Trillion Dollar Coach by Eric Schmidt
3.     Competing Against Luck by Clayton M. Christensen
4.     What You Do Is Who You Are by Ben Horowitz
5.     Stillness Is the Key by Ryan Holiday
6.     Hatching Twitter by Nick Bilton
7.     Super Pumped by Mike Isaac